All the traffic in the world will not help you if you don't have a good landing page. Sending all your traffic to your home page is a marketing faux pas. Don't be that guy.
Landing Page, Jump Page, Bridge Page
These are all effectively the same. Its a page a person lands on that further sells them on the benefits of using your services. The primary purpose of a landing page is to increase intent and thereby to get the person to click on to the final offer. Almost always will an offer work far better with a good landing page than without one.
Squeeze pages are made to collect leads, often times emails. The entire point of a squeeze page is to collect that email so that you can mail them. If you have a good email sequence this is a fantastic way to increase intent and overall increase in ROAS/ROI. Click here to read more about email marketing.
A web funnel is a sequence of pages that collects the required fields, but also more importantly increases intent. Funnels built right will blow the socks of most traditional campaigns. The down side is that they can't be used for all types of campaigns or the time required to set them up might not be worthwhile.
Oftentimes you can use various tools like ClickFunnels to build these out which 9 out of 10 will do, but if you have the skills to build them out manually with an experienced coder and an experienced copy writer you'll be able to beat these automated systems quite easily.
A custom built funnel has no limits. With the traditional systems you have play within the limits of their system. Typical problems with these systems are lack of customization and the recurrent cost. Benefits are speed of deployment and low upfront cost, but the long term cost quickly becomes a negative.
We've been building landing pages, squeeze pages and funnels since day 1. We have years of experience doing this. If you're not happy with your current ad performance let us help you.
Why Work With Us?
Why work with us?
Benefit #1 - Experience
We've been in the internet marketing industry since 2005 (Thats 16 years!). To put things in perspective Google Ads was launched in 2000. Facebook was created in 2004. Any company that has marketed more than 6 years is considered senior.
In the early period of this we only promoted our own companies and websites. We've learned and honed our experiences by spending and losing our own money. All agencies will take your money, but very few will treat your money with the same respect as we do. You won't be spending your money teaching us the ins and outs of internet marketing.
Benefit #2 - Exclusivity
We only work with one company in each geographic location for a given service. Working with one client per geographical area allows us to only focus on growing your business. This isn't just an issue of focus, but also ethics. We couldn't in good conscience take your money in your area under the understanding that we would grow your business, but then later take your competitors money saying the same thing. The reality is that only one company can have our full focus as there's only one top position.
Benefit #3 - Long Term Perspective
We want to work hand in hand with you because without this collaboration its hard to grow what works and stop what doesn't. This is what often creates problems with traditional lead sellers. You get a lead and they are gone. This does not work long term.
Benefit #4 - Superior Tracking
One of the things we've learned in the 16 years of doing internet marketing for our own businesses is the importance of tracking. Without tracking you can't optimize. If you can't optimize properly you can't grow.
Michael Balle Hansen
Founder & CEO
Michael Balle Hansen started his first SaaS business in 2005 shortly after he finished his software architect degree in Denmark. Later in 2005 he emigrated to Vancouver, Canada where he architected and developed major software solutions for large corporations such as DDB, Teck, HSE, Mr. Lube, Sterling, Esselte and many more. As he got more and more proficient in Internet Marketing he focused solely on this and has since then been in the trenches building and growing campaigns and companies in multiple verticals.